I Love Mortgage Brokering
I Love Mortgage Brokering is the only podcast by Mortgage Brokers for Mortgage Brokers. If you want to take your mortgage business to the next level then ILMB is the place for you. You will hear stories, tips and strategies from some of the top brokers in the country.
Episodes
![578: The Million Dollar Strategy I Wish I Learned Sooner](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
19 hours ago
19 hours ago
This one strategy has made more than a million dollars… and I wish I would have learned it sooner.
In this short 10-minute podcast series, Scott shares a tactic you can apply to your mortgage business today.
In this episode we will cover:
The 3 types of coaching;
How to virtually eliminate voicemails; and
Where to find expert coaching
Check out my Linktree for any upcoming events or training
Follow me on Instagram
I Love Mortgage Brokering: www.ilovemortgagebrokering.com
Find out more about BRX Mortgage: www.whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: https://www.finmo.ca/ilmb
In this episode, discover actionable strategies to streamline your mortgage business and achieve financial success. Learn how clear communication channels can enhance workflow and client service, and hear a real life example of how shifting from voicemails to email can boost efficiency. I also delve into the transformative power of collaboration, coaching and peer learning with insights from an upcoming webinar featuring Wally, a top mortgage broker from Texas. Plus explore the benefits of open book management, profit sharing and the important role of mentorship in overcoming business stagnation.
In this episode, we will cover:
Clear communication channels improve workflow and client service.
Real life examples of a broker overwhelmed by voicemails and how shifting to email communication enhanced efficiency.
Gain outside perspectives to uncover simple yet effective solutions.
Insights into an upcoming webinar with Wally who will share his strategies for building a robust referral network in tough markets.
Plans for implementing open book management and profit sharing inspired by “The Great Game of Business.”
Peer to peer mentoring sessions for exchanging valuable feedback and business performance analysis.
Role of coaching and mentoring in overcoming business stagnation and achieving growth.
Finding the right mentors and coaches to solve existing problems and drive business success.
![577: How to Turn Problems Into Profit - Jesse Hazen Mallery](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
5 days ago
5 days ago
How to turn problems into profit.
Today, we're joined by Jesse Hazen Mallery. He has only been brokering for 2 years, but has been crushing it.
In this episode we will cover:
How to use your process as form of prospecting; and
How problem solving for his lender partners helps him fund more mortgages
To connect with Jesse you can check out the links below:
Jesse Hazen Mallery
Instagram
Facebook
LinkedIn
Follow me on Instagram!
I Love Mortgage Brokering: www.ilovemortgagebrokering.com
Find out more about BRX Mortgage: www.whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: www.finmo.ca/ilmb
In this episode, we feature Jesse Hazen Mallery, an accomplished mortgage broker, who delves into the nuances of the mortgage industry and shares his experience transitioning from finance to mortgage brokerage. Jesse discusses the key to creating a successful mortgage experience for clients, focusing on process-driven strategies, proactive problem-solving, and effective communication. He explains how empathy, consistent updates, and personalized touchpoints can enhance client and partner relationships. Additionally, Jesse offers practical tips on improving efficiency through delegation, integrating checklists into CRM systems, and conducting thorough pre-work to prevent fraud.
In this episode, we will cover:
Understand how being process-driven can improve business and client experiences in the mortgage industry
Learn about transferring skills from different industries to mortgages and the challenge of learning lender policies
Discover the role of empathetic and proactive client communication in maintaining comfort and trust
Recognize the importance of consistent communication touchpoints throughout the mortgage process
Improving legal transaction processes for quicker closings and positive feedback
How delegating technical tasks can help focus on core business activities like problem-solving and client communication
The value of thorough pre-work and preemptive problem-solving to maintain reputation and avoid future issues
![576: How to Legally 5X Your Database](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Friday Jul 19, 2024
576: How to Legally 5X Your Database
Friday Jul 19, 2024
Friday Jul 19, 2024
In this short 10-minute podcast series, Scott shares how Wally 7X his database and continues to grow in a very challenging market.
In this episode we will cover:
Create a client concierge plan for your database;
Track your outbound referrals; and
Have a business conversation with your referral partners
To Register for Scott’s Upcoming Webinar with Wally
-> How to Build a 6 Lane Highway of Referrals
Follow me on Instagram
I Love Mortgage Brokering: www.ilovemortgagebrokering.com
Find out more about BRX Mortgage: www.whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: www.finmo.ca/ilmb
Discover Wally Elibiary’s transformative “5X Database Strategy” that grew his client base from 4,000 to 28,000 homeowners. Learn actionable tactics to boost referrals and build a powerful marketing system, including insights from Chip and Dan Heath’s “Switch.” Tune in for a deep dive into leveraging tools like Homebot.ai and creating structured touchpoints to elevate your business, plus get details on an exclusive upcoming webinar for more in depth strategies.
In this episode, we will cover:
Wally Elibiary’s 5X database strategy.
Nurturing existing databases.
Three key steps for replicating Wally’s success.
Leveraging “bright spots” for effective marketing.
Building a robust marketing system tailored to your audience.
Using Homebot.ai and structured touchpoints.
Generating referrals for yourself and key partners.
Strengthening partnerships through understanding the value of referrals.
Tracking and dollarizing referrals.
Regular business conversations with partners.
Combining referral tactics with niche marketing for solidifying referral networks.
![575: 18 Years of Mortgage Advice In 14 Minutes](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Monday Jul 15, 2024
575: 18 Years of Mortgage Advice In 14 Minutes
Monday Jul 15, 2024
Monday Jul 15, 2024
In this episode Scott shares his top 5 insights from 18 years of mortgage brokering.
In this episode we will cover:
This business is all about sales and marketing
Focus small to grow big
Daily Prospecting (Don’t forget your IPAs)
Track your deals (Leads, Applications, Approvals, Fundings)
Know your products
Follow me on Instagram
I Love Mortgage Brokering: www.ilovemortgagebrokering.com
Find out more about BRX Mortgage: www.whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: www.finmo.ca/ilmb
What if mastering sales and marketing could transform your mortgage brokering business? Join me, Scott Peckford, as I take you through the journey of my 18-year career, sharing the key lessons that have not only sustained but also propelled my business forward. From the early days as a budding broker in 2006 to coaching top-performing brokers and managing a full service brokerage, I reveal why attracting clients and converting leads are the pillars of success. Discover the three critical sales every mortgage broker must master— securing the referral source, winning the client and convincing the lender.
In this episode, we will cover:
Importance of mastering sales and marketing in mortgage brokering
Differentiating between attracting attention and converting clients
Focusing on becoming a trusted individual brand in your community rather than relying solely on pure marketing plays
Tracking leads, applications, approvals and fundings
Strategies to optimize each stage to enhance performanceSignificance of inbound and outbound referrals
Knowing your products’ and competitor’s offerings
Role of mentorship and strong support in filling knowledge gaps
![574: 4 Reasons to Focus on a Niche](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Friday Jul 12, 2024
574: 4 Reasons to Focus on a Niche
Friday Jul 12, 2024
Friday Jul 12, 2024
In this short 10-minute podcast series, Scott shares a tactic you can apply to your mortgage business today.
In this episode we will cover:
1. 4 Reasons you should consider a niche
2. The 3 categories of niches
3. The 1 niche I told my son I would personally focus on if I were him
If you want to sign up for Denise’s BFS Bootcamp
Follow me on Instagram: instagram.com/scottpeckford/
I Love Mortgage Brokering: ilovemortgagebrokering.com
Find out more about BRX Mortgage: whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: finmo.ca/ilmb
Did you know that specializing in a niche can make a huge difference in the mortgage business? In this episode, I will offer a compelling strategy to carve out a unique space in the market: niche specialization. I’ll share insights on the importance of focusing on a niche, the benefits it brings, and actionable tips to help you implement this strategy effectively.
In this episode, we will cover:
Importance of focusing on a niche in the mortgage business
Benefits of targeting a specific client type or referral source
Examples of different types of niches in the mortgage industry
Advantages of niche specialization in the mortgage industry
![573: How to Fund 100+ Mortgages from an Online Community - Kevin Kim](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Monday Jul 08, 2024
573: How to Fund 100+ Mortgages from an Online Community - Kevin Kim
Monday Jul 08, 2024
Monday Jul 08, 2024
Want to know how to fund 100+ mortgages from an online community?
Today, we're joined by Kevin Kim, he is an accountant who became a mortgage broker four years ago.
In this episode we will cover:
How Kevin used an online community to generate 100’s of referrals
How he set up his team to help him continue to grow and serve all of his leads
What he would do differently if he were to start over today
To connect with Kevin you can check out the links below Instagram instagram.com/kevin.kim.mortgage/
LinkedIn linkedin.com/in/kevin-kim-547689bb/
Website kevinkimmortgage.ca/
Follow me on Instagram instagram.com/scottpeckford/
I Love Mortgage Brokering: ilovemortgagebrokering.com
Find out more about BRX Mortgage: whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.To learn more, visit: finmo.ca/ilmb
![572: How To Become The Most Famous Mortgage Broker in Your Community](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Friday Jul 05, 2024
572: How To Become The Most Famous Mortgage Broker in Your Community
Friday Jul 05, 2024
Friday Jul 05, 2024
3 Simple Steps to Becoming the Most Recognized Broker In Your Community
In this episode we will cover:
How to leverage high profile people to build your brand
2 Simple tactics to build massive trust with your listeners
The #1 thing you must do if you want to make this work
Follow me on Instagram I Love Mortgage Brokering: ilovemortgagebrokering.com
Find out more about BRX Mortgage: whybrx.com
I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb
![571: Bank Competition and Other Observations - Ron Butler](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Monday Jul 01, 2024
571: Bank Competition and Other Observations - Ron Butler
Monday Jul 01, 2024
Monday Jul 01, 2024
Why are banks so dang competitive right now?
Today, we're joined by Ron Butler of Butler Mortgage.
In this episode we will cover:
Why are banks so dang competitive right now?;
What happens when brokerages are ‘sold’;
How to profit from haters;
Ron’s thoughts on industry awards; and
What Ron would do if he were to start over again today
To connect with Ron Butler you can check out the links below:
Ron On X
Ron’s Youtube Channel
Instagram
LinkedIn
Follow me on Instagram (https://www.instagram.com/scottpeckford/)
I Love Mortgage Brokering: www.ilovemortgagebrokering.com
Find out more about BRX Mortgage: www.whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: www.finmo.ca/ilmb
Join us in this engaging episode where Ron Butler of Butler Mortgage shares unfiltered insights into the fierce competition between independent brokers and big banks. We delve into the ethics of brokerage transparency, the superficial nature of industry awards, and how AI is revolutionizing mortgage marketing. Plus, Ron provides invaluable advice for newcomers and reveals surprising online trends shaping the mortgage business today.
In this episode, we will cover:
How aggressive strategies by big banks are impacting the market and brokers.
The ethical considerations of brokerage ownership and agent compensation.
Examination of scenarios where financial incentives for brokerage owners may not align with agents’ best interests.
Critique on the superficial nature of industry awards and their real value.
Genuine engagement and maintaining a consistent, meaningful opinion in niche markets.
Being genuine and opinionated to build trust and credibility.
Constant pressures and deadlines in the mortgage industry.
How AI is revolutionizing digital marketing, SEO and online ads.
How AI driven content creation will change how consumers seek information.
![570: How to quickly add 300+ people to your email list](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Friday Jun 28, 2024
570: How to quickly add 300+ people to your email list
Friday Jun 28, 2024
Friday Jun 28, 2024
In this short 10-minute podcast series, Scott shares a tactic you can apply to your mortgage business today.
In this episode we will cover:
Why you must build an email list;
The fastest way to add people to your list;
And How to use this tactic to build your local network
To join Scott’s 3:2:1 email, sign up here. ilmb.activehosted.com/f/20
Follow me on Instagram: instagram.com/scottpeckford/
I Love Mortgage Brokering: ilovemortgagebrokering.com
Find out more about BRX Mortgage: whybrx.com
I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb
In this episode, I uncover the secrets to growing your email list by 300+ subscribers with the help of Peter Majthenyi, a top mortgage broker who revolutionized client acquisition strategies. Learn how creating a VIP Club and hosting local giveaways can transition you from the hustle of client hunting to cultivating a steady, thriving client base. Join me, Scott Peckford, as I share actionable tips and success stories that will help you elevate your mortgage business through the unmatched effectiveness of email marketing.
In this episode, we will cover:
Shifting from the old model of doing a mortgage to build a list to the new model of building a list to do mortgages.
How to create a VIP Club and engage your audience through exclusive giveaways.
The benefits of partnering with local businesses for your giveaways.
Why email marketing consistently outperforms other mediums, such as podcasts, in driving engagement and sales.
Simple, tactical tips that you can apply to your mortgage business immediately.
Effectiveness of running local contests to grow your subscriber base.
How to transition from constantly hunting for clients to farming a stable and productive client base.
![569: Too Many Tasks And Not Enough Time? Listen to This](https://pbcdn1.podbean.com/imglogo/image-logo/10280431/ILMB_-_Finmo66yst_300x300.png)
Friday Jun 21, 2024
569: Too Many Tasks And Not Enough Time? Listen to This
Friday Jun 21, 2024
Friday Jun 21, 2024
Too many tasks and not enough time to do them all? You are going to want to listen to this.
In this short 10 minute podcast series Scott shares a tactic you can apply to your mortgage business today.
In this episode we will cover B.R.E.A.D and the 2 T’s to help you significantly improve your time management.
B - Batch
R - Reduce
E - Eliminate
A - Automate
D - Delegate
T - Templates
T - Timers
Follow me on Instagram Check out our website: I Love Mortgage Brokering: www.ilovemortgagebrokering.comFind out more about BRX Mortgage: www.whybrx.com
I Love Mortgage Brokering is brought to you by Finmo.
To learn more, visit: www.finmo.ca/ilmb
In this episode, I introduce the acronym BREADTT framework, a powerful tool for managing tasks more efficiently. Each component of BREADTT—Batch, Reduce, Eliminate, Automate, Delegate, Timers, and Templates—will be broken down in detail, offering actionable advice and thorough explanations to help mortgage brokers optimize their productivity.
In this episode, we will cover:
Batching tasks to streamline workflow
Reducing tasks to simplify processes
Eliminating unnecessary activities to focus on essential responsibilities
Automating processes using technology, such as CRM systems
Delegating responsibilities to optimize efficiency
Use of timers and templates to enhance time management